Let’s face it, starting a blog is hard. There are a lot of moving parts that require your attention, and it’s easy to get overwhelmed and quit.
You want to get your idea out there. A passionate idea that will make you money. Maybe it’s from advertising. Or affiliate marketing. Or through your services.
But how to get there, well, that’s a mystery.
You simply don’t know where to start.
And maybe what you think about blogging isn’t helping you at all.
So, what do you need?
You need to read this post. And then...
You need to start building a firm foundation for your blog. Ask yourself these:
Asking yourself these types of questions gives you a solid framework for your blog’s foundation. But let’s take it a notch further.
This is the first step. Without this emotion, your blog becomes another burden in your life. And life is full of burdens, right?
Anyway, you start a blog to:
You need it. I need it. And passion gives you motivation for the next item...
To keep your audience entertained and yearning for more, you have to publish constantly. Are you comfortable publishing:
Your niche dictates what type of content you’ll publish. If you are a tech gadget blogger, your readers might appreciate review style posts.
Or glossy photos if your niche is fashion. I’m just saying.
Find out what they like. Give that content to them consistently by creating a publishing schedule for your blog. And make sure the content is empathetic to your reader.
Passion makes your work as a content publisher easy and fun. You derive great satisfaction knowing that just one blog post can help someone tremendously.
Your blog is your business. It is where you host your content, grow your mailing list, direct your readers to join your blog’s social media pages.
It’s also where you can sell your products or services efficiently.
Don’t start with a free platform. You can’t monetize your blog, grow your mailing list and worse, the content that you publish isn’t yours to own.
To summarize, a proper blog has:
Like I mentioned before, there are a lot of moving parts to consider when starting your blog.
With a plan, you know where to start and what to do next, instead of jumping from one random task to another.
A blogging plan helps you:
Use the S.M.A.R.T philosophy when creating your plan.
But don’t forget to have a stretch goal in that plan. This is a goal that can only achieved from other SMART goals.
It’s there to keep you in check; to make sure that the plan you create is working for you.
Specific—is that plan related to your niche?
Measurable—can you measure the wins & failures from your plan?
Attainable—is that plan achievable? Do you have the means needed to attain your goals?
Realistic—is the plan within the scope of your abilities?
Timely—have you set deadlines in that plan? What schedules have you put in place?
Also, don’t forget that there is always the procrastination monster that lurks behind. It’s always hot on your heels.
Its main purpose is to give you an excuse of not creating a plan today.
Funny enough, procrastination assures you that there’s always a tomorrow. Or next week. Even next year.
But the reality is that tomorrow is never guaranteed.
Keep procrastination in check, and you may be on your way to starting your blog.
P.S: The Stretch and S.M.A.R.T goal concept is borrowed from Charles Duhigg's book, Smarter, Faster, Better.
Start your blog the right way. It might be hard at the start, but you’ll eventually get better and better.
Whatever you do, remember to be S.M.A.R.T about it.