Sep 30

Here’s What I’ve Learnt in My First Year of Blogging, and What You Can Too

By Nicholas Muema | Entrepreneurship

They say that you learn better by doing.

Well I differ slightly with that statement.

You learn A WHOLE LOT better by doing than by spectating.

You learn A WHOLE LOT better by doing than by spectating.

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Before I jumped into the blogging ship, I researched a lot. I read blog post after blog post from seasoned bloggers and they all kept saying the same thing:

Start your blog.

And I can see why those three words are full of wisdom.

Because you learn A WHOLE LOT better by doing.

So, what did I learn in my first year?

Well, read on to find out. And it’s not what you think.

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The Types of Content
Sep 30

The Top 5 Types of Content You Can Publish On Your Blog

By Nicholas Muema | Content Marketing

As a blogger, you need content on your blog. Content that inspires. Content that grows your following.

Hence the phrase, content is king.

But you need to publish that content often. Not randomly. Not when you have to.


The frequency, however, depends on you. Is it daily? Is it on a weekly basis?

Google rewards websites that are updated consistently. And the content that is in them is helpful towards the end reader.

Not content that is:

  • Full of keywords that makes it hard for your reader to understand.
  • Scammy that looks like you want to rob your reader.
  • So shallow that it ends up confusing your reader.
  • Apathetic that only benefits you, not your reader.
  • If you want your blog to command a good audience, your content definitely has to be king. That content has to be so attractive that your readers share it all over the web.

     It’s like nectar, and no bee can resist a flower’s nectar that tastes so good, right?

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    Sep 30

    Here’s 4 Reasons Why You Should Start a Blog in Kenya

    By Nicholas Muema | Entrepreneurship

    1) Healthy internet penetration.

    According to a recent study, 30 million Kenyans have access to the internet. 

    What's more, 67% of Kenyans are considered as internet users.


    So, what does this mean?

    It’s the…

    Best. News. Ever.


    I’ll use an analogy.

    Let’s say Jane is a devotee to Kenyan fashion. She’s a bit of an expert when it comes to women’s fashion in Kenya.

    But she wonders how she can earn a decent living from her passion. She asks herself:

    “How can I share the knowledge I have on fashion, and still make money from it?”

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    Sep 29

    3 Ways You Can Turbo-Charge Your Blogging Productivity

    By Nicholas Muema | Productivity

    As an upcoming blogger, I bet that you work alone. This means that you are your own boss, and whatever action you take on your blog entirely depends on you.

    So if you decide not to post, don’t expect a blog post to drop from Mars begging you to publish it.

    But I know deep down that you don’t want your blog to fail. That you started your blog to prove to yourself and others that you can do it.

    That being a successful blogger isn’t a pipe dream. It’s real.

    But getting there is the problem. Each blogging task you do feels disconnected. There’s no symphony at all.

    That’s why you need to read this post. It’s time to take your blogging productivity to the next level.

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    Sep 29

    Mentorship: 3 Solid Reasons Why you should Never Ignore it as a Budding Entrepreneur

    By Nicholas Muema | Entrepreneurship

    Imagine this:

    This year, Joe starts planting carrots on his farm. He can’t wait to harvest them because he knows how much they’ll improve his financial situation.

    Then the harvest season kicks in. But when he starts digging up the carrots, the horror that greets him is too much to bear.

    The yield from his farm is absolutely miserable. The carrots are too small to afford any profit. And worse, they can only sustain his family for a week.

    Let’s look at another scenario:

    5 kilometres away, Kip is reaping big from his carrots. Before, he expected to harvest 8-10 bags of carrots.

    Now, he’s staring at 16 bags and he can’t help but utter a small prayer of thanksgiving.

    When a neighbour asks him what his secret is, he gives a simple but powerful answer:

    “I got assistance from a carrot farmer who yields 3X more every year from his farm. I didn’t want to gamble with my yield this time. It’s the best return of investment I have ever experienced.”

    So what differentiates the two farmers?

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